Feedtrail, Inc. was founded in 2015 with the mission to help providers overcome the shortcomings of existing patient feedback practices in healthcare (i.e. CAHPS, rounding, comment cards, etc.). Feedtrail’s web-based, real-time feedback platform allows patients to share candid feedback while still receiving care so that on-duty staff can identify the individual patients at risk of leaving dissatisfied, prior to discharge. Feedtrail’s multi-layered dashboard utilizes actionable patient insights to enable teams to identify specific opportunities for organizational improvement and recover all service issues resulting in higher HCAHPS scores and increased patient retention. There has never been an easier way for institutions to ensure that every patient receives the quality of care he or she deserves.